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Project Expeditions specialises in soft adventure packages for mature travellers.Kiwis are intrepid travellers – from our very first OE, our lives are punctuated by regular forays abroad. Trouble is, most of us don’t have the time (or the money!) to seek out really unique experiences until we’ve got a fair few years under our belt. But we never lose the instinct to explore. Enter Project Expeditions. Customised tours designed for small groups of up to 16 people who can truly immerse themselves in the culture and lifestyle of the world’s most amazing countries. Carefully chosen destinations and experiences that are just far enough off the beaten track to create truly unique journeys and better still, it’s all at a very affordable price. Fuse was asked to create a website for Project Expeditions which truly captures the mystique and excitement of their unique destinations, all the while reassuring travellers that they will never be too far from help and assistance. Having operated for many years, most of Project Expeditions’ clients are recommended or repeat travellers. Therefore the objective of the site is less about deals and sales and more about providing background information and reassurance to clients, along with augmenting and managing the customer database through an integrated EDM platform.
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